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FEMALE FOUNDED

Women in developed nations have had the right to vote and work (though with considerable inequity) for less than 100 years, yet there are still nations that prohibit both those rights. Furthermore, female founders are an underfunded minority who deliver higher yields and 15% better performance results compared with male-run businesses. When we shop female-founded brands, we’re supporting another woman who has defied a myriad of obstacles in her search for equality, creative freedom and independence.

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